In line with its commitment towards providing environmentally- friendly vehicles, Al-Futtaim Toyota, the UAE sustainable mobility leader since 2008, announced the launch of the all-new Camry Hybrid Electric Vehicle (HEV), offering individuals and corporations the opportunity to be part of of the sustainalbe motoring movement, and to experience the power and pleasure of Toyota’s HEV cutting-edge technology in an engaging driving experience.
Toyota Camry HEV was introduced in the UAE in 2008 in a limited quantity, to be tested by fleet operators in the local weather conditionss. After the technology proved its efficiency both on the environmental and financial fronts, the car was officially introduced in 2012 and has since been transporting commuters around the UAE through practical, sustainable travel, saving over 6000 tons of CO2.
Since its debut in 1982 and subsequent evolution over eight generations, Toyota Camry has come to be embraced by people around the world for its excellent performance, ride quality, and high level of Quality, Durability, and Reliability (QDR). The introduction of an electrified version of the Camry cements Toyota’s continued efforts to create ever-better cars and further reiterates its commitment to environmental sustainability.
The all-new Camry HEV provides a comfortable and stable ride with superior handling characteristics, thanks to Toyota’s New Global Architecture (TNGA) platform, which retains all of Toyota’s traditional values of superlative build quality and safety while injecting a fun driving experience that plays on all the senses.
The class-leading model can be driven entirely by either electrical power with zero-fuel consumption and carbon emissions, or with a combination of a petrol engine and two electric motors depending on the vehicle speed and customer’s driving behavior. The batteries in the hybrid electric drivetrain are automatically charged by either the petrol engine or when braking and decelerating, eliminating the need to plug in a power cord. Furthermore, the all-new Camry HEV does not require a special fuel yet drives like any other conventional car. In addition, thanks to its top-class fuel efficiency, visits to petrol stations will be significantly reduced.
Speaking at the launch event, Suzan Kazzi, Head of Corporate Communications at Al-Futtaim Toyota said: “ Camry HEV has been leading the sustainable mobility march since 2008, being the first marque that pioneered the HEV technology in the UAE. With thousands of previous generation Camry HEVs crossing collectively over 100 million KM through taxi fleets, Camry HEV saved collectively over 6000 tons of CO2 in the UAE, contributing to the cumulative 90 million tons of CO2 reduction generated by the global sales of 11.47 million electrified Toyota vehicles .”
Electrification of vehicles has been an indispensable focus for Toyota since 1997 and the company has launched several hybrid electric vehicles in the past two decades, leading to a steady rise in the adoption of its environment-friendly cars.