December 16, 2018 | 10:17 pm
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Middle East investment in people analytics growing

Middle East investment in human capital analytics is growing, but the majority of organisations still don’t understand how people data can be used to boost business, a new study shows.

While 56% of private and public sector organisations surveyed now dedicate resources to gain insights into their personnel and what motivates them, 30% of these spend less than 2% of their human resources budget to get the job done.

The study, carried out for next month’s HR Summit & Expo 2018 in Dubai, involved 457 business leaders from a wide range of major business sectors as well as the government and public sector.

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